# Source of Business

**IRI:** https://folio.openlegalstandard.org/R8hy9Q79EZqyvch07KiSKpQ

## Labels

**Preferred Label:** Client Origination

**Alternative Labels:**

- Initial Client Acquisition
- Origin of Business
- Referral Source
- Source of Engagement

## Definition

The entity or process through which a law firm first acquired a client or a legal engagement. This source may be external, such as referrals from other lawyers, internal firm efforts like marketing, or direct client outreach.

## Examples

- A client contacts a law firm after seeing an advertisement or attending a legal seminar sponsored by the firm.
- A company engages a law firm based on its in-house lawyer’s recommendation.
- A law firm is referred a new client by an external lawyer.
- A law firm retains a new client via a former client’s referral.

## Sub Class Of

- https://folio.openlegalstandard.org/R9kmGZf5FSmFdouXWQ1Nndm

**Deprecated:** False