# Local Market Segment

**IRI:** https://folio.openlegalstandard.org/RwU3GRvqoQYs6Q6rnbA9rQ

## Labels

**Preferred Label:** Community Segment

**Alternative Labels:**

- Neighborhood Market Segment

## Definition

The local segment refers to a portion of the market that is focused on consumers and businesses within a specific, limited geographical area, such as a city, town, or neighborhood. This segment encompasses products, services, and marketing strategies that are tailored to meet the needs and preferences of the local population, often considering hyper-local culture, traditions, and consumer behavior.

## Sub Class Of

- https://folio.openlegalstandard.org/RBSftPgkpTWJ4IzuvXyLBVG

**Deprecated:** False