Behavioral Market Segment - FOLIO Ontology

Identification

IRI:

https://folio.openlegalstandard.org/R795I9ybqUdayMEcSmyDrG6

Label Behavioral Market Segment

Preferred Label Consumer Behavior Market Segment

Identifier N/A

Alternative Labels

Usage-Based Market Segment

Definition

A behavioral market segment is a group of consumers classified based on their behavior patterns, including their benefits sought, as well as their usage (of products or services). This segmentation relates to how groups of consumers seek out and interact with products or services.

Class Relationships

Sub Class Of

• Market Segment Attributes

Is Defined By

N/A

Class Hierarchy Visualization

Interactive graph showing class relationships - click on any node to navigate to that class

Interactive visualization requires JavaScript

You can still navigate the class hierarchy using the text links in the "Class Relationships" section above.

Additional Information

Metadata

Comment

None

Description

None

Notes

• Non-copyrightable idea and fact inspiration drawn from IAB 2.0. https://www.meaningcloud.com/developer/documentation/predefined/deep-categorization-models/iab-2-0

Editorial Information

History Note

None

Editorial Note

None

Deprecated

No

Source and Origin

No source or origin information available